When first starting out in a new business, whether you are the primary entrepreneur, part of a team, or have worked your way up the ladder of success, it is important to spread the name of your brand to the world. Expanding the reach of your business and brand will not only boost your overall success by a hefty percentage, …
Why Your Business Should Have a Blog
You’ve probably heard that you should be blogging, because it’s good for your business. You may have noticed your competitors have started blogs. You may have heard about how it’s an essential part of any marketing plan. The consensus on the power of blogging is pretty clear. The potential benefits, though, might be a little less obvious. Running a blog …
How to Use the Super Bowl in Your Marketing Campaign
The Super Bowl remains entrenched as the ultimate TV event in America, averaging 111.9 million TV viewers for last year’s Super Bowl 50. The actual number is really larger than that, as the 111.9 million number doesn’t include those who watched it at viewing parties, restaurants or streaming on the Web. In marketing campaigns, any event with a large number …
Tips: Beginners Guide on How to Crush the Competition with a Great Website
Small or Medium Sized Business Strategies to Boost Your Website’s Search Engine Performance Below you’ll find several tips. Many of them (as a business owner) you can do yourself. If you’re a tech savvy business owner comfortable with hosting, editing files and such, you can likely take care of all of them yourself. Some, you may have to hire a …
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