The Content Marketing Institute states that 58% of marketers use webinars to promote their services and products. First of all, webinars help the audience find answers to their questions and understand certain topics. They provide an opportunity to communicate with a large target audience and attract higher quality leads. People willingly participate in webinars to gain knowledge. According to MakeSocialMediaSell, …
Elevate the Success of Your Business with Exceptional Customer Service
In today’s competitive business landscape, providing exceptional customer service is crucial for success. The world of customer experience management has grown exponentially, with the industry valued at a staggering $11.34 billion in 2022. This surge reflects businesses’ increasing importance on cultivating positive customer relationships. In this article, we’ll delve into the significance of customer service, explore the global customer satisfaction …
The Power Of Social Proof In Digital Marketing: What No One Tells You
Robert Cialdini coined the term Social Proof in his book ‘Influence’ in 1984. This phenomenon is also referred to as ‘informational social influence’ and is the idea that people imitate the actions of others to emulate the behavior in certain situations. For instance, when someone does not know what to do in a social setting, they will examine people’s behavior …
How to Create High-Quality Video That’ll Help to Boost SEO
Modern-day consumers want information that they can quickly consume. Research shows that a one-minute video can replace 1.8 million words. The research below helps prove that videos are a powerful communication tool and a wise investment. 87% of marketers say videos have increased traffic to their sites 80% claim videos have helped them with sales 89% of video marketers say …