Compelling content is the secret to engaging your viewers

Why You Must Continue Creating Compelling Content to Stay in the Game

The vast majority of Internet marketing experts will tell you that compelling and relevant content is the backbone of a successful website strategy. For years, companies have been getting away with keyword stuffing and other technical SEO practices, but now that search engines have begun closing the net, all content must be informative, compelling, and relevant in order to rank. …

Google Adwords Image on Mobile Device

Use AdWords to Kick-Start Your Business

Google AdWords is a system designed by the search engine giant to help you market your products and services on Google and its affiliate sites. It involves the placement of text advertisements that appear when Internet users search for keywords related to what you offer; these ads appear as “sponsored links.” It is a pay-per-click (PPC) system, which means you …