Local Social Media Marketing & Management
- Increase brand awareness where it counts -
Connect with your Local customer to grow your bottom line.
Social Media Marketing Services Focused on Your Relevant Geographic Area
What Is Local Social Media Marketing?
Why Local?
Although the basic benefits of social media marketing are the same – build customer relationships, get your brand in front of new people, increase site and store traffic – the local focus is an important difference.
Local social media marketing is highly targeted to help you reach your ideal audience. That's why local is so much more effective; it delivers your message to the exact people you want to see it. Local social media is also more cost-efficient. Think of it as the difference between airing your commercial on a local station versus national TV exposure. Sure, you may catch some eyes three states away, but how likely are they to become your customer?
3 Main Benefits of Local Social Media Marketing
1) Highly Targeted
Your message reaches only people who live or work in your community, helping grow brand awareness where it counts the most: Your backyard.
2) Cost Effective
Local-based marketing helps small businesses compete in a big box world. You get to deliver your post or ad to the exact people you want to see it.
3) More Engagement
People are more likely to engage with a brand they recognize from their community. They're also more likely to share your message with other locals.
Examples of Local Social Media Marketing
Local Giveaways, & Contests:
For the price of dinner for two, you can generate dozens of page likes – and at least as many shares – and get your brand in front of a whole new local audience.
Surveys & Polls
This isn't as daunting as it sounds and it offers incredible insights into your client base. We recommend you ask simple questions but focus future efforts on those who gave longer responses. Why? Because they're likely your ideal customer.
Encourage Checkins
Let your customers do the hard work for you by encouraging them to check in whenever they visit your business or practice. Every time they tag you in their posts, it's free advertising for you! Don't forget to respond to those messages; it's that little bit extra that goes a long way toward building customer loyalty.
Social Media Videos
Video is the easiest way to engage your audience quickly and keep them engaged. Virtual tours, how-to, Q&A sessions – the options are infinite! And with today's technology, it's easier than ever before.
Our Local Social Media Marketing Process
Our Local Social Media Marketing Process is designed to create brand awareness in your local market and turn fans into loyal followers.
Our Social Media Marketing and management services are performed with the same high ethical standards we hold ourselves to; Integrity, Accountability, and Transparency. We don't believe in short cuts or shady tactics. We do believe in long term relationships and results based on only high quality deliverables, intelligent strategies, and hard work.
Below is a general look into our process. Every business is unique and receives an individualized campaign, but the following deliverables are included for all.
(Click or tap any section to expand for more information).
Time to Connect with Your Local Market
Are you ready to see a change?
Want to increase brand recognition and exposure?
Want measurable results?
Fill out the form below and we will respond within 24 hours with an honest answer to:
- Whether we believe we can significantly increase your social media presence, and
- an individualized strategy and time frame to achieve this.
In the News - Arizona PBS & Phoenix Online Media
Phoenix Online Media's very own, Jayson Gibson, and Marcella Baietto with Cronkite News Arizona PBS, explore the fast moving world of Hispanic Social Media Influencers and the amount of money some of the big names bring in.
Thank you for your interest and support.
- The Phoenix Online Media team