Online reputation management is a critical component of business success in the Internet age. In an era where a single poorly-judged tweet or Facebook status can cast you into the role of villain, “watching your step” online has never been more important. The days where businesses held the reins of power are long gone, as consumers are well versed on …
Qualities of Best Websites
At Phoenix Online Media, we have helped design all sorts of impressive websites and generate increased levels of traffic and sales for our clients. As a result, we know what makes a great website, and in this article, we take a look at three of the things your site needs but may not have. Bear in mind that web design …
Why You Must Continue Creating Compelling Content to Stay in the Game
The vast majority of Internet marketing experts will tell you that compelling and relevant content is the backbone of a successful website strategy. For years, companies have been getting away with keyword stuffing and other technical SEO practices, but now that search engines have begun closing the net, all content must be informative, compelling, and relevant in order to rank. …
Local SEO: Be Found When Customers Come Looking
An estimated 93 percent of online experiences begin with a search engine and a desire to find something. It’s pretty obvious, then, that good search engine optimization is a critical aspect of any company’s marketing campaign. However, it is also a fact that local SEO is arguably even more important for small businesses, as it provides them with a tremendous …